The more we use voice assistants and the smarter they get, the more we will see screens as frustrating. It’s a natural part of innovation…
Continue Reading
Embracing the voice-first world requires designers to conceive of new ways to research how people interact with devices. And sometimes those new ways have nothing…
Voice, while it is an exciting space, can also be daunting. You’ve heard it said, “voice is the future”. We at Moonshot believe that to…
Douyin (TikTok), China’s hottest video app, continues to gain attention, including a recent article that describes Douyin as the WeChat for luxury. The comparison is…
In recent weeks, some of the world’s most prominent businesses have been in the news because of their commitment to making customer experience the center of their success. For example:...
Continue Reading
TikTok, the popular short-video app, is getting more serious about advertising. TechCrunch reports that TikTok is testing sponsored video ads that direct users to advertisers’…
Here it is: Ask “why?” often. Why ask why? It’s a powerful question for multiple reasons. Why brings understanding, purpose, and motivation. How? Why unlocks valuable information from customers, clients, and...
Continue Reading
